Startup Insights Blog
Actionable strategies and tools to build and grow your startup
The Pivot: Why Changing Your Mind Is A Startup Superpower
In most parts of life, "changing your mind" is seen as a weakness. If you change your college major three …
Dont Be Fooled By Vanity Metrics: How to Measure What Actually Matters
You’ve been working on your side hustle for three weeks. You finally posted about it on LinkedIn, and the response …
The Unseen Engine: How Smart Founders Learn Their Way to Success
Smart founders learn their way to success by objectively analyzing data from their MVP to identify what's working, what's not, …
Beyond the Gut Feeling: The Definitive Guide to Measuring Your Startup’s Success
Measuring startup success for solopreneurs and early-stage founders requires moving beyond intuition by defining Key Performance Indicators (KPIs) aligned with …
Build The "Smoke Test" for Your GEO Strategy
The internet used to be all about links, but now it’s changing to a system where AI gives direct answers. …
Beyond the Vibe Check: Data-Driven Development for Non-Technical Founders
You’ve done it. You used Lovable or Bolt.new to shell out a beautiful UI. You used Cursor to inject the …
The Death of Vanity Metrics: Mastering Innovation Accounting for the AI Solopreneur
In the fast-paced ecosystem of AI solopreneurship, measurement is often the first casualty of speed. When you can "vibe code" …
The Art of the Surgical Pivot: Learning When to Kill Your Darlings
In the high-velocity world of AI solopreneurship, there is a specific kind of purgatory that kills ventures before they ever …
The "Solo Unicorn" Blueprint: Building for Speed and Swappability in the AI Era
In the high-stakes world of modern startups, there are two traditional ways to fail. The first is to "build a …
The Learn Phase: Navigating the Pivot or Persevere Moment with Technical Agility
In the high-velocity world of solopreneurship, the period immediately following a product launch is often referred to as the "Post-Launch …
The Art of the LeanPivot: Mastering the Dance Between Speed and Evidence
In the high-stakes world of startups, there are two common ways to fail. The first is to build a cathedral …
How to Find Your Next AI Opportunity (Without Building the Wrong Thing)
To find your next AI opportunity without building the wrong thing, focus on deeply understanding customer pain points and validating …